Student Essay -- essays research papers

The occurrent advertising for rear ends CE department is non helping sales. In fact in more or less cases, it may be hurting sales. This section will address localizes current advertising strategy and the problems associated with it. Then alternative methods of promoting Target as a credible CE department with large kind of products will be proposed. Targets mercantiles are currently wake clips of music videos for approximately 20 seconds, followed by less than a 10 second advertisement announcing that Target carries that particular creative persons CD. This advertisement may be hurting your CE sales. The viewer is made alert of this popular artists recent album release, and the consumers scratch line thought is not who is carrying it, but which retailer is closest him/her because that popular artist will be sold everywhere. This is ineffective advertisement. Another Target commercial flashes a multitude of Target trademark symbols, a few CE products, current selection o f seasonal clothes, and our current spokes dog. This commercial is also ineffective. This current advertisement strategy does not give the viewer something to focus on, and it does not create a need to buy products from Target. Instead, it is advertising on behalf of every last(predicate) major retailers.It is essential that Target starts advertising Target, not just the products it carries. technical advertisements need to stress customer service, product variety, and product quality. The first pace is finding a representative for commerc...